Look Who’s Talking: Subscribers to L.A Style...
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From Times Staff and Wire Reports
Look Who’s Talking: Subscribers to L.A Style and Interview magazines will hear their December issues telling them to “make peace with the environment.” Doing the talking is a special microchip recording in an environmentally themed print ad from Absolut Vodka. The four page insert pictures Arctic bird and plant life above the headline: “Absolut Environment.” The maker of Absolut, Carillon Importers Ltd., is spending $1 million for the ad.
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